{"id":75177,"date":"2026-02-05T09:53:02","date_gmt":"2026-02-05T07:53:02","guid":{"rendered":"https:\/\/www.imobiliare.ro\/imoexpert\/?p=75177"},"modified":"2026-02-05T10:19:01","modified_gmt":"2026-02-05T08:19:01","slug":"2-500-de-apartamente-noi-in-sudul-capitalei-dezvoltatorul-a-vandut-30-de-locuinte-pe-luna-in-2025","status":"publish","type":"post","link":"https:\/\/www.imobiliare.ro\/imoexpert\/2-500-de-apartamente-noi-in-sudul-capitalei-dezvoltatorul-a-vandut-30-de-locuinte-pe-luna-in-2025_db\/","title":{"rendered":"Ananda Group raporteaz\u0103 o cifr\u0103 de afaceri de peste 265.690.000 lei \u00een 2025 \u0219i anun\u021b\u0103 dezvoltarea a peste 2.500 de apartamente \u00een sudul Capitalei (P)"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

Ananda Group, unul dintre cei mai activi dezvoltatori reziden\u021biali din sudul Regiunii Bucure\u0219ti\u2013Ilfov, anun\u021b\u0103 rezultatele consolidate pentru anul 2025, un an care confirm\u0103 maturitatea modelului de business, eficien\u021ba opera\u021bional\u0103 \u0219i pozi\u021bionarea strategic\u0103 a companiei \u00een segmentul middle-market.<\/strong><\/p>\n\n\n\n

Consolidarea brandului Ananda \u00een sudul Capitalei<\/strong><\/p>\n\n\n\n

Cu un istoric de peste 8 ani \u00een dezvoltare reziden\u021bial\u0103, peste 3.800 de locuin\u021be livrate \u0219i o cifr\u0103 de afaceri cumulat\u0103 de peste 228 de milioane de euro \u00een perioada 2018 – 2025, Ananda Group se impune ca un actor relevant \u00een transformarea urban\u0103 a sudului Capitalei.<\/p>\n\n\n\n

\u00centre anii 2018 \u0219i 2024, companiile din Grupul Ananda au realizat o cifr\u0103 de afaceri cumulat\u0103 de 852,72 milioane lei (echivalentul a 175,55 milioane euro), rezultat\u0103 din cifrele de afaceri totalizate ale celor mai importante companii ce alc\u0103tuiau grupul p\u00e2n\u0103 \u00een 2024, conform datelor publice din bilan\u021b, publicate pe site-ul ministerului de finan\u021be: Siena Residence (246,52 milioane lei), Green & Yellow Development (40,72 milioane lei),  TNF Unity Residence (39,99 milioane lei), \u0219i Ananda General Construct (37,36 milioane lei), la care se adaug\u0103 valoarea tranzac\u021biilor \u00eencheiate \u00een 16 ansambluri dezvoltate \u00een cadrul grupului \u00eentre 2018 \u0219i 2024, respectiv \u00een ansambluri Siena Residence (347,4 milioane lei) \u0219i \u00een ansamblul Unik Residence (140,72 milioane lei).<\/p>\n\n\n\n

\u00cen anul 2025, odat\u0103 cu lansarea brandului Ananda, grupul a intrat \u00eentr-o nou\u0103 etap\u0103 de scalare \u0219i consolidare, prin integrarea mai multor companii sub o identitate comun\u0103. Astfel, sub brandul Ananda au fost dezvoltate o serie de entit\u0103\u021bi specializate: Ananda Architecture & Design, Ananda Marketing & Sales, Ananda Mob, Ananda Resurse Umane, Ananda Cleaning, Ananda Electric, Ananda Residence Biruin\u021bei 9, cu roluri esen\u021biale \u00een sus\u021binerea activit\u0103\u021bilor opera\u021bionale ale grupului.<\/p>\n\n\n\n

\u00cen paralel, \u00een cadrul ecosistemului Ananda \u0219i-au continuat activitatea \u0219i s-au dezvoltat o serie de afaceri distincte, ini\u021biate de asocia\u021bii grupului, menite s\u0103 ofere servicii \u0219i func\u021bionalit\u0103\u021bi dedicate comunit\u0103\u021bii: Armada Steel – fabric\u0103 de fier fasonat, Siena Fitness & SPA (sal\u0103 de fitness cu piscina interioar\u0103) \u0219i Centrul Vie\u021bii (cu servicii de wellness \u0219i yoga).<\/p>\n\n\n\n

Rezultate comerciale solide \u00een 2025:<\/strong><\/p>\n\n\n\n

Al\u0103turi de entit\u0103\u021bile fondatoare ale grupului, toate aceste companii au contribuit, \u00een anul 2025, la realizarea unei cifre de afaceri anuale consolidate a Grupului Ananda, estimat\u0103 la aproximativ 265,69 milioane lei, echivalentul a 53,1 milioane euro, aferent\u0103 exerci\u021biului financiar precedent, \u00een cre\u0219tere cu 48% fa\u021b\u0103 de anul anterior.<\/p>\n\n\n\n

Pe segmentul reziden\u021bial, Ananda Group a \u00eenregistrat v\u00e2nz\u0103ri de peste 350 de unit\u0103\u021bi locative<\/strong> \u00een 2025. Ritmul constant de v\u00e2nz\u0103ri, de aproximativ 30 de apartamente<\/a> lunar, reflect\u0103 stabilitatea cererii, atractivitatea produselor imobiliare \u0219i \u00eencrederea cump\u0103r\u0103torilor \u00eentr-un dezvoltator care livreaz\u0103 conform angajamentelor asumate.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Prin agregarea cifrelor de afaceri aferente anului 2025 cu rezultatele \u00eenregistrate \u00een perioada 2018\u20132024, Grupul Ananda estimeaz\u0103 o cifr\u0103 de afaceri cumulat\u0103 de aproximativ 228,65 de milioane de euro pentru intervalul 2018\u20132025, reflect\u00e2nd dimensiunea \u0219i ritmul de cre\u0219tere sus\u021binut al activit\u0103\u021bilor desf\u0103\u0219urate la nivel de grup \u00een ultimii 8 ani. Un rol important \u00een atingerea acestor rezultate l-au avut departamentele interne de v\u00e2nz\u0103ri \u0219i marketing ale Ananda Group, care func\u021bioneaz\u0103 integrat la nivel de grup. Strategia comercial\u0103, planificarea procesului de v\u00e2nzare \u0219i campaniile de marketing dezvoltate in-house au contribuit semnificativ la performan\u021ba din 2025, asigur\u00e2nd un ritm constant al v\u00e2nz\u0103rilor \u0219i o comunicare unitar\u0103 a brandului.<\/p>\n\n\n\n

\u201eRezultatele din 2025 nu sunt \u00eent\u00e2mpl\u0103toare. Ele sunt consecin\u021ba unui model de business construit pe disciplin\u0103, predictibilitate \u0219i o \u00een\u021belegere profund\u0103 a segmentului middle-market. Ne adres\u0103m cump\u0103r\u0103torilor care caut\u0103 un raport corect calitate\u2013pre\u021b, dar \u0219i investitorilor care analizeaz\u0103 randamentele pe termen mediu \u0219i lung\u201d, a declarat Attila Ivacson, CEO Ananda Group.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

81 Residence, un proiect reziden\u021bial de referin\u021b\u0103 \u00een sudul Capitalei<\/strong><\/p>\n\n\n\n

Unul dintre pilonii performan\u021bei comerciale este proiectul 81 Residence<\/strong>, un ansamblu de aproximativ 1.500 de apartamente, dezvoltat de companiile Siena Residence \u0219i Unik Residence \u00een trei faze succesive. P\u00e2n\u0103 la finalul anului 2025, proiectul a fost v\u00e2ndut \u00een propor\u021bie de 99%<\/strong>, iar peste 1.000 de locuin\u021be din fazele 1 \u0219i 2 sunt deja predate \u0219i locuite. Ultimele 500 de unit\u0103\u021bi din faza a treia se afl\u0103 \u00een curs de finalizare.<\/p>\n\n\n\n

Succesul proiectului se bazeaz\u0103 pe un concept integrat de locuire: facilit\u0103\u021bi rare pentru segmentul de pre\u021b middle-market:  dou\u0103 piscine exterioare, spa\u021bii verzi ample, zone de agrement, spa\u021bii comerciale \u0219i proximitatea infrastructurii de transport public, iar la c\u00e2teva minute, centre de fitness \u0219i wellness construite \u0219i operate de dezvoltator. Apartamente finalizate, comunit\u0103\u021bi deja formate, facilit\u0103\u021bi func\u021bionale sunt elemente care au contribuit decisiv la absorb\u021bia rapid\u0103 a proiectului pe pia\u021b\u0103.<\/p>\n\n\n\n

Valoare investi\u021bional\u0103 confirmat\u0103<\/strong><\/p>\n\n\n\n

Pe fondul diferen\u021bei de pre\u021b dintre sudul Capitalei \u0219i alte zone ale Bucure\u0219tiului, proiectele Ananda au devenit atractive pentru investitori orienta\u021bi c\u0103tre randamente stabile. Apartamentele achizi\u021bionate \u00een fazele incipiente au \u00eenregistrat, \u00een proiectele anterioare, aprecieri de valoare de peste 30\u201340%, odat\u0103 cu finalizarea ansamblurilor \u0219i atingerea pre\u021burilor de maturitate.<\/p>\n\n\n\n

\u201eSudul Capitalei ofer\u0103 ast\u0103zi cel mai bun echilibru \u00eentre pre\u021b, calitatea construc\u021biei \u0219i poten\u021bialul de cre\u0219tere. Noi dezvolt\u0103m proiecte g\u00e2ndite at\u00e2t pentru locuire, c\u00e2t \u0219i pentru investi\u021bie, cu accent pe conectivitate, facilit\u0103\u021bi pentru un stil de via\u021b\u0103 modern \u0219i cerere constant\u0103 pentru \u00eenchiriere\u201d, a precizat C\u0103t\u0103lin George Aniculaesei, Managing Partner \u0219i Chief Revenue Officer Ananda Group.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

Livr\u0103ri la timp \u0219i disciplin\u0103 opera\u021bional\u0103<\/strong><\/p>\n\n\n\n

Un diferen\u021biator major pentru grupul Ananda r\u0103m\u00e2ne capacitatea de execu\u021bie, lucr\u00e2nd la mai multe ansambluri \u00een paralel. Cu peste 500 de angaja\u021bi \u0219i o structur\u0103 integrat\u0103, de la dezvoltare \u0219i construc\u021bie, p\u00e2n\u0103 la v\u00e2nz\u0103ri \u0219i administrare, grupul func\u021bioneaz\u0103 ca un ecosistem coerent, capabil s\u0103 sus\u021bin\u0103 volume mari de livr\u0103ri.<\/p>\n\n\n\n

\u201ePredictibilitatea este esen\u021bial\u0103 \u00een imobiliare. Cump\u0103r\u0103torii \u0219i investitorii caut\u0103 siguran\u021b\u0103 \u0219i facilit\u0103\u021bi care s\u0103 le ofere un stil de via\u021b\u0103 modern, respectiv s\u0103 ofere plusvaloare propriet\u0103\u021bilor, at\u00e2t pentru \u00eenchiriere, c\u00e2t \u0219i pentru rev\u00e2nzare\u201d, a ad\u0103ugat CEO-ul Ananda Group.<\/p>\n\n\n\n

Perspective de extindere: peste 2.500 de apartamente planificate<\/strong><\/p>\n\n\n\n

Pentru perioada urm\u0103toare, grupul Ananda are \u00een plan dezvoltarea a aproximativ 2.500 de unit\u0103\u021bi locative<\/strong>, \u00een cadrul unor ansambluri reziden\u021biale majore din sudul Capitalei. Planurile vizeaz\u0103 trei proiecte distincte: un proiect de amploare pe Strada Biruin\u021bei 75 din Pope\u0219ti Leordei, extinderea 81 Residence – Faza 4 \u0219i un ansamblu reziden\u021bial mixt \u00een vecin\u0103tatea sta\u021biei de metrou Berceni.<\/p>\n\n\n\n

Proiectele reziden\u021biale \u00een curs de dezvoltare \u0219i un pipeline investi\u021bional solid sunt elemente care sus\u021bin strategia de cre\u0219tere pe termen mediu \u0219i lung.<\/p>\n\n\n\n

Pe l\u00e2ng\u0103 performan\u021ba economic\u0103, Ananda Group a investit constant \u00een construc\u021bia unui brand vizibil \u0219i responsabil. Campaniile de marketing au fost orientate spre educarea publicului \u0219i prezentarea unui stil de via\u021b\u0103 echilibrat, iar ini\u021biativele de responsabilitate social\u0103 au inclus dona\u021bii de teren pentru obiective publice \u0219i dezvoltarea de facilit\u0103\u021bi wellness deschise comunit\u0103\u021bii.<\/p>\n\n\n\n

\u201ePentru noi, dezvoltarea nu \u00eenseamn\u0103 doar cl\u0103diri, ci \u0219i comunit\u0103\u021bi func\u021bionale, infrastructur\u0103 social\u0103 \u0219i un impact real pozitiv asupra modului \u00een care oamenii tr\u0103iesc\u201d, a concluzionat C\u0103t\u0103lin George Aniculaesei, Managing Partner \u0219i CRO Ananda Group.<\/p>\n\n\n\n

Prin rezultatele ob\u021binute, ritmul de cre\u0219tere \u0219i viziunea pe termen lung, Ananda Group \u00ee\u0219i consolideaz\u0103 statutul de dezvoltator de referin\u021b\u0103 \u00een sudul Capitalei, cu un rol activ \u00een \u00eembun\u0103t\u0103\u021birea standardelor de locuire \u0219i investi\u021bie \u00een segmentul  reziden\u021bial mediu.<\/p>\n","protected":false},"excerpt":{"rendered":"

Ananda Group, unul dintre cei mai activi dezvoltatori reziden\u021biali din sudul Regiunii Bucure\u0219ti\u2013Ilfov, anun\u021b\u0103 rezultatele consolidate pentru anul 2025.<\/p>\n","protected":false},"author":821,"featured_media":75178,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[253],"tags":[348,1183,609],"content_author":[],"class_list":{"0":"post-75177","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-parteneri","8":"tag-apartamente-noi","9":"tag-dezvoltator-imobiliar","10":"tag-popesti-leordeni"},"yoast_head":"\nAnanda Group raporteaz\u0103 o cifr\u0103 de afaceri de peste 265.690.000 lei \u00een 2025 \u0219i anun\u021b\u0103 dezvoltarea a peste 2.500 de apartamente \u00een sudul Capitalei (P) - Parteneri - ImoExpert<\/title>\n<meta name=\"description\" content=\"Ananda Group, unul dintre cei mai activi dezvoltatori reziden\u021biali 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