{"id":7696,"date":"2010-12-03T17:32:36","date_gmt":"2010-12-03T14:32:36","guid":{"rendered":"https:\/\/www.imobiliare.ro\/?p=7696_db\/"},"modified":"2010-12-03T17:32:36","modified_gmt":"2010-12-03T14:32:36","slug":"in-ce-mall-gasesti-reduceri-de-80-90-de-sarbatori","status":"publish","type":"post","link":"https:\/\/www.imobiliare.ro\/imoexpert\/in-ce-mall-gasesti-reduceri-de-80-90-de-sarbatori_db\/","title":{"rendered":"\u00cen ce mall g\u0103se\u015fti reduceri de 80-90% de s\u0103rb\u0103tori"},"content":{"rendered":"<p><strong>Proprietarii Vitantis Shopping Center au lansat o campanie prin care sprijin\u0103 retailerii s\u0103 ofere discounturi masive \u00een luna decembrie.<\/strong><\/p>\n<p>Luna decembrie este una \u00een care, \u00een mod tradi\u0163ional, retailerii s-au obi\u015fnuit s\u0103 preg\u0103teasc\u0103 o serie de oferte speciale. Anul acesta \u00eens\u0103, promo\u0163iile se transform\u0103 \u00een strategii agresive de marketing la care apeleaz\u0103 nu doar retailerii, ci chiar proprietarii de malluri. Astfel, grupul Equest, care de\u0163ine Vitantis Shopping Center, a anun\u0163at lansarea, \u00eencep\u00e2nd cu data de 4 decembrie, a unei campanii de reduceri cuprinse \u00eentre 80% \u015fi 90% \u00een magazinele din cadrul centrului comercial. Valoarea campaniei se ridic\u0103 la 300.000 de euro \u015fi este suportat\u0103 de grupul Equest. \u201eAm preferat s\u0103 acord\u0103m chiria\u015filor no\u015ftri reduceri la plata chiriilor \u015fi serviciilor de marketing, iar diferen\u0163a aceasta s\u0103 o transform\u0103m \u00een reduceri uria\u015fe la multe din produsele lor. De aceea, acum, la redeschiderea <a class=\"article-body-links\"href=\"https:\/\/www.imobiliare.ro\/hipermarketuri\/de-cate-malluri-mai-e-loc-in-romania_db\/\">centrului comercial<\/a>, putem veni cu reduceri reale de p\u00e2n\u0103 la 90%. Iar asta f\u0103r\u0103 ca partenerii no\u015ftri s\u0103 fie acuza\u0163i de \u00eenc\u0103lcarea politicilor anti-dumping, fiindc\u0103, de fapt, noi pl\u0103tim diferen\u0163a de pre\u0163 de 90%\u201d, explic\u0103 Vlad Dragoescu, directorul general al Vitantis Shopping Center. Ca urmare a acestei politici agresive de discocunturi, managementul centrului comercial anticipeaz\u0103 un trafic de 20.000 de vizitatori pe zi.<\/p>\n<p><a class=\"article-body-links\"href=\"https:\/\/www.imobiliare.ro\/imoexpert\/wp-content\/uploads\/2010\/12\/Spatii-comerciale.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-7697\" src=\"https:\/\/www.imobiliare.ro\/imoexpert\/wp-content\/uploads\/2010\/12\/Spatii-comerciale-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/www.imobiliare.ro\/imoexpert\/wp-content\/uploads\/2010\/12\/Spatii-comerciale-225x300.jpg 225w, https:\/\/www.imobiliare.ro\/imoexpert\/wp-content\/uploads\/2010\/12\/Spatii-comerciale.jpg 360w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><\/a><strong>Relansare cu noi chiria\u015fi <\/strong><br \/>\nPotrivit reprezentantului centrului comercial, scopul acestei campanii este de a veni \u00een \u00eent\u00e2mpinarea consumatorului final, care este <a class=\"article-body-links\"href=\"https:\/\/www.imobiliare.ro\/discount\/in-ce-fel-de-magazine-merg-tot-mai-multi-romani_db\/\">cel mai afectat de perioada de recesiune<\/a>. \u201eAm vrut s\u0103 marc\u0103m aceast\u0103 schimbare printr-o ini\u0163iativ\u0103 ce propune reduceri masive pentru produsele din colec\u0163ia toamn\u0103-iarn\u0103, \u00eencep\u00e2nd de la haine \u015fi juc\u0103rii, p\u00e2n\u0103 la parfumuri \u015fi medicamente\u201d, subliniaz\u0103 Dragoescu. Printre brandurile care vor oferi reduceri de 80-90% \u00een perioada s\u0103rb\u0103torilor se num\u0103r\u0103 Fox, House of Art, Jolidon, Skiny, Sense sau Zvon Cafe. \u201cProdusele nu prezint\u0103 defecte sau stocuri dep\u0103\u015fite moral ce sunt greu vandabile. Sunt produse din ultimele colec\u0163ii, care \u00een alte magazine se reg\u0103sesc la pre\u0163uri de p\u00e2n\u0103 la zece ori mai mari\u201d, precizeaz\u0103 reprezentantul centrului comercial.<\/p>\n<p>Politica agresiv\u0103 de reduceri ini\u0163iat\u0103 de proprietarii Vitantis face partea din ac\u0163iunea mai larg\u0103 de relansare a mallului, odat\u0103 cu redeschiderea etajului unu. Potrivit reprezentan\u0163ilor Equest, centrul comercial a beneficiat de o investi\u0163ie de 500.000 de euro \u00een reamenajare. La redeschidere, <a class=\"article-body-links\"href=\"https:\/\/www.imobiliare.ro\/inchirieri-spatii-comerciale-bucuresti-2350993\">spa\u0163iile comerciale \u00eenchiriabile <\/a>vor fi ocupate \u00een propor\u0163ie de 95%. Un nou chiria\u015f prezent \u00een centrul comercial la redeschidere este Domo, cu un magazin de 2.053 de metri p\u0103tra\u0163i.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Proprietarii Vitantis Shopping Center au lansat o campanie prin care sprijin\u0103 retailerii s\u0103 ofere discounturi masive \u00een luna decembrie. Luna decembrie este una \u00een care, \u00een mod tradi\u0163ional, retailerii s-au obi\u015fnuit s\u0103 preg\u0103teasc\u0103 o serie de oferte speciale. Anul acesta \u00eens\u0103, promo\u0163iile se transform\u0103 \u00een strategii agresive de marketing la care apeleaz\u0103 nu doar retailerii, [&hellip;]<\/p>\n","protected":false},"author":829,"featured_media":7697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[337,355,369,384],"content_author":[],"class_list":["post-7696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-bucuresti","tag-malluri","tag-retail","tag-spatii-comerciale"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>\u00cen ce mall g\u0103se\u015fti reduceri de 80-90% de s\u0103rb\u0103tori - ImoExpert<\/title>\n<meta name=\"description\" content=\"Proprietarii Vitantis Shopping Center au lansat o campanie prin care sprijin\u0103 retailerii s\u0103 ofere discounturi masive \u00een luna decembrie. 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